FFM243 : Applied creative management / College of Creative Arts

• Main Author: UiTM, College of Creative Arts
• Format: Teaching Resource
• Language: English
• Published: Universiti Teknologi MARA (UiTM)
• Subjects: Curriculum; Universiti Teknologi MARA
• Online Access: https://ir.uitm.edu.my/id/eprint/93542/1/93542.pdf; https://ir.uitm.edu.my/id/eprint/93542/; https://aims.uitm.edu.my/

This course introduces the principles and procedures involved in managing creative products. It gives emphasis to the importance of management and promotion of products in an efficient and professional manner. The students will be taught the principles of planning, designing, communicating and imple...