Value co - creation and cooperative member’s loyalty / Sita Jin

• Main Author: Jin, Sita
• Format: Student Project
• Language: English
• Published: 2016
• Subjects: H Social Sciences (General); Study and teaching. Research
• Online Access: https://ir.uitm.edu.my/id/eprint/90877/1/90877.pdf; https://ir.uitm.edu.my/id/eprint/90877/

Nowadays, the number of cooperative in Sarawak is increasing since people are getting aware of its function. They became interested to join cooperative because they believe that they will get something out of it. In Malaysia, the idea of cooperative establishment was introduced by Sir Arthur Young i...