Service quality, customer satisfaction and purchase intention: a study on shopping centre in Sarawak / Faudziah Jamil
In today’s increasingly competitive market, the bottom line of a firm’s marketing strategies and tactics is to make profits and contribute to the growth of the company.Therefore, supermarket is one of the major movers in agrifood market today. In Malaysia, there are several supermarkets such as Gian...
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| Format: | Student Project |
| Language: | English |
| Published: |
2012
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| Online Access: | https://ir.uitm.edu.my/id/eprint/90222/1/90222.pdf https://ir.uitm.edu.my/id/eprint/90222/ |
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