A study on the purchasing behaviour of the staff of ministry of local government and housing on hand phones / Jostivita Mosipil @ Mary Jeaniffer

• Main Author: Mosipil, Jostivita @ Mary Jeaniffer
• Format: Student Project
• Language: English
• Published: 2007
• Subjects: Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling; Purchasing. Selling. Sales personnel. Sales executives
• Online Access: https://ir.uitm.edu.my/id/eprint/88445/1/88445.pdf; https://ir.uitm.edu.my/id/eprint/88445/

As we are aware of, in recent years, the adoptions of hand phones have been exceptionally rapid. In Malaysia itself, hand phones are nowadays almost as common as wrist-watches. This research study was conducted to explore and understand the purchasing behaviour of the staff of Ministry of Local Gove...