Review of Malaysian social media influencers credibility/ Nur Anis Atira Norazman ... [et al.]
This review study delves into the self-promotion strategies of social media platforms, particularly focusing on the realm of influencer’s criteria that are credible for the Malaysia market. The primary objective of this research is to enlighten marketers about existing Influencer’s Criteria guidelin...
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Main Authors: | , , , , |
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Format: | Article |
Language: | English |
Published: |
Universiti Teknologi MARA, Perak
2023
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Online Access: | https://ir.uitm.edu.my/id/eprint/86745/1/86745.pdf https://doi.org/10.24191/idealogy.v8i2.511 https://ir.uitm.edu.my/id/eprint/86745/ https://idealogyjournal.com/ https://doi.org/10.24191/idealogy.v8i2.511 |
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