Consumer preference for foreign and domestic product: a case study of consumer in Kota Kinabalu / Jairra Phailla Ansibin

The research study is about to identify the consumer preferences for foreign and domestic product : "A case study of consumer in Kota Kinabalu". The study was done to identify which product prefer by Kota Kinabalu consumer which is either foreign product or local product. The study will fo...

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Bibliographic Details
Main Author: Ansibin, Jairra Phailla
Format: Student Project
Language:English
Published: 2011
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/79731/1/79731.pdf
https://ir.uitm.edu.my/id/eprint/79731/
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