Environmental management amongst manufacturing firms in Malaysia / Roaimah Omar and Rachel Samuel

• Main Authors: Omar, Roaimah, Samuel, Rachel
• Format: Book Section
• Language: English
• Published: Division of Research, Industrial Linkages and Alumni, UiTM Cawangan Melaka 2011
• Subjects: Environmental protection; Environmental effects of industries and plants
• Online Access: https://ir.uitm.edu.my/id/eprint/77102/1/77102.pdf; https://ir.uitm.edu.my/id/eprint/77102/

In many Asian countries, firms are required by the government to consider sustainable development as an integral aspect of the firms’ business strategy. Besides, the growing demand for environmentally friendly products among consumers has driven many businesses to be concerned about green marketing...