A study on perceptions of online shopping behavior among university students in Malaysia during COVID-19 pandemic / Nur Afifah Rodiah Mohammad and Nur Atirah Afiqah Razali

• Main Authors: Mohammad, Nur Afifah Rodiah, Razali, Nur Atirah Afiqah
• Format: Student Project
• Language: English
• Published: 2022
• Subjects: Statistical data; Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling; Electronic commerce
• Online Access: https://ir.uitm.edu.my/id/eprint/76450/1/76450.pdf; https://ir.uitm.edu.my/id/eprint/76450/

Online shopping is one of Malaysia's fastest-growing markets. Based on the recent trend and the impact of the COVID-19 pandemic, consumers have started to buy products online because it is more convenient and safer than going to a physical store since the virus can spread easily in public place...