The marketing practices by Malaysia construction companies / Mohamad Ezad Hafez Mohd Pahroraji , Zainab Mohmad Zainordin & Hemyza Budin

Marketing is fundamental to any business growth and in addition, marketing could play a significant role in the development of any business even for the construction companies. The construction companies in other developed countries had applied the marketing practices as their fundamental to generat...

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Bibliographic Details
Main Authors: Mohmad Zainordin, Zainab, Mohd Pahroraji, Mohamad Ezad Hafez, Budin, Hemyza
Format: Research Reports
Language:English
Published: 2009
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/76054/1/76054.pdf
https://ir.uitm.edu.my/id/eprint/76054/
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