Retail sector’s efficiency measurement: implementation of data envelopment analysis (DEA) in hypermarket companies / Rohaida Kamaruddin and Nik Nur Ain Athirah Nik Zulkifli

The retail industry has been crucial to economic growth in a big way. The emergence of hypermarkets has helped contribute to the economic rapid growth. The objective of this research study is to assess the relative effectiveness of 15 hypermarket businesses in Malaysia as the Decision-Making Unit (D...

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Bibliographic Details
Main Authors: Kamaruddin, Rohaida, Nik Zulkifli, Nik Nur Ain Athirah
Format: Student Project
Language:English
Published: 2022
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/72434/1/72434.pdf
https://ir.uitm.edu.my/id/eprint/72434/
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