Factors influencing spectator attendance in sports: a comparison between Kedah FA and Johor Darul Takzim fans (JDT FC) / Ellail Ain Mohd Aznan ... [et al.]

• Main Authors: Mohd Aznan, Ellail Ain, Awang, Nor Shamira Awang, Abu Bakar, Al Hafiz, Md Yusof, Mohd Khairulanwar, Mohd Rosli, Norfaezah, Mohd Yazid, Siti Amalina
• Format: Article
• Language: English
• Published: Universiti Teknologi MARA, Perlis 2022
• Subjects: Sports; Relation to psychology. Sports psychology; Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling
• Online Access: https://ir.uitm.edu.my/id/eprint/70802/1/70802.pdf; https://ir.uitm.edu.my/id/eprint/70802/; https://myjms.mohe.gov.my/index.php/intelek

One of the biggest draws for people watching a game at any sporting facility or stadium is the scenery. The quality of the sport scape will influence the enjoyment of viewers attending the match; this study focuses on the sport scape factors influenced by KEDAH FA and JDT FC fans’ attendance. The pu...