Formulating a marketing strategy for Metro Mercu Sdn Bhd a furniture manufacturing company in Sarawak / Kamil Misuari
This study is about formulating a marketing strategy for a furniture manufacturing firm which intends to excel as the market leader in the furniture industry in Sarawak A literature review was undertaken to review the marketing strategy in existence. A marketing effectiveness rating was carried out...
Saved in:
| Main Author: | |
|---|---|
| Format: | Student Project |
| Language: | English |
| Published: |
2002
|
| Subjects: | |
| Online Access: | https://ir.uitm.edu.my/id/eprint/69220/1/69220.pdf https://ir.uitm.edu.my/id/eprint/69220/ |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|