The effect of restaurant service quality on customer satisfaction: a conceptual paper/ Fatin Nabila Mohd Nazri, Derweanna Bah Simpong and Naziatul Aziah Mohd Radzi

• Main Authors: Mohd Nazri, Fatin Nabila, Simpong, Derweanna Bah, Mohd Radzi, Naziatul Aziah
• Format: Article
• Language: English
• Published: Faculty of Hotel & Tourism Management, Universiti Teknologi MARA 2022
• Subjects: Consumer satisfaction; Nutrition. Foods and food supply; Hospitality industry. Hotels, clubs, restaurants, etc. Food service; Quality control; Reservation systems; Food service
• Online Access: https://ir.uitm.edu.my/id/eprint/68148/1/68148.pdf; https://ir.uitm.edu.my/id/eprint/68148/; https://www.jthca.org/

The objective of this study is to propose a conceptual study of the effect of restaurant service quality on customer satisfaction in the casual restaurant segment. Using the DINESERV research model, this study improves the existing service quality literature by considering different variables from t...