Factors influencing customers' purchase intention towards residential property in Desa Ilmu, Samarahan / Martha Bagie
The purpose of this study is to understand the factors that influence purchase intention of the consumers towards buying a house. The paper makes a closer look into four major factors that have already been revealed in an earlier study. These four leading factors are Location, Price, Financial and L...
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| Format: | Student Project |
| Language: | English |
| Published: |
2015
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| Online Access: | https://ir.uitm.edu.my/id/eprint/65941/1/65941.pdf https://ir.uitm.edu.my/id/eprint/65941/ |
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