Studying the customer relationship management (CRM) business-to-business (B2B) strategies between companies / Nazmie Niza Ibrahim

• Main Author: Ibrahim, Nazmie Niza
• Format: Thesis
• Language: English
• Published: 2003
• Subjects: Business societies
• Online Access: https://ir.uitm.edu.my/id/eprint/64518/1/64518.PDF; https://ir.uitm.edu.my/id/eprint/64518/

This research is prepared for the Faculty of Information Technology and Quantitative Sciences which studying the Customer Relationship Management (CRM) Business -To-Business (B2B) strategies between 100 companies from overseas. The country that I have chosen is from United States of America, United...