Sushi Fruity Tip Top: Business Plan / Mohamad Mat San … [et al.]

• Main Authors: Mat San, Mohamad, Azmi, Azrul Ikhwan, Mohd Nasir, Amirul Ashraf, Noor Azlan, Azri
• Format: Entrepreneurship Project
• Language: English
• Published: 2022
• Subjects: Entrepreneurship. Risk and uncertainty; Planning. Business planning. Strategic planning; Hospitality industry. Hotels, clubs, restaurants, etc. Food service
• Online Access: https://ir.uitm.edu.my/id/eprint/61382/2/61382.pdf; https://ir.uitm.edu.my/id/eprint/61382/

Sushi Fruity Tip Top is a Japanese national food restaurant company that includes fruits, an organization in a company there are several staff who hold important positions in a company such as General Manager, Marketing Manager, Operations Manager and Finance Manager. Our company headquarters is located at Address No. 16, Jalan Lagenda 8, Taman 1 Lagenda, 75300 Melaka. Sushi Fruity Tip Top is one of the famous traditional Japanese foods in Malaysia. The small size and taste and variety make this food look attractive and suitable to be served in any occasion. Our shop company focuses on several ingredients in sushi, namely seaweed paper, rice and salmon. In addition, to find differences in this sushi food product, our company has mixed into this sushi several types of fruits such as mango, strawberries and other fruits. In producing food products such as sushi fruity in Malaysia, it is one of the differences. Usually, people in Malaysia are sportier to eat easy and have health ingredients. So, with the emergence of this food product, it makes a healthy food for customers who want to lose weight. Our main focus in the manufacture of these food products is for nutritional value that can appeal to Malaysians who are looking for healthy food to eat. This Fruity Sushi has many nutrients and is a unique food product and it can be a marketable product. To attract more customers, we suggest to do some variety of flavors in Sushi Fruity food so that customers have more choices. By making a loan from a bank to develop the company in support, we hope that this Sushi Fruity Tip Top Enterprise is able to achieve the excellent demand and goal of making the people healthier and reducing the percentage of Malaysians who are sick. Our business is expected to start in 2021 with our mission and vision being ‘EAT TO BE HEALTHY’. We expect our business to be more prosperous in the future because with new innovations, our hope is that these healthy foods are preferred and there is a lot of demand to be more competitive with other food companies and can help Malaysians become healthier.