Developing a Multi-Dimensional Service Experience Model for Halal Food Resturants / Voon Boo Ho … [et.al.].

A customer's personal effect and/or emotional experience of a service could play a greater role than any other factors in ensuring business success in this ever competitive business environment (Kim, Cha, Knutson and Beck, 2011). A satisfactory and positive personal experience with a service-ba...

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Bibliographic Details
Main Authors: Voon, Boo Ho, Harrisson Tama, Muhammad Harrizz, Suhaimi, Rosita
Format: Research Reports
Language:English
Published: 2013
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/57103/1/57103.pdf
https://ir.uitm.edu.my/id/eprint/57103/
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