Developing a Multi-Dimensional Service Experience Model for Halal Food Resturants / Voon Boo Ho … [et.al.].
A customer's personal effect and/or emotional experience of a service could play a greater role than any other factors in ensuring business success in this ever competitive business environment (Kim, Cha, Knutson and Beck, 2011). A satisfactory and positive personal experience with a service-ba...
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| Main Authors: | , , |
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| Format: | Research Reports |
| Language: | English |
| Published: |
2013
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| Subjects: | |
| Online Access: | https://ir.uitm.edu.my/id/eprint/57103/1/57103.pdf https://ir.uitm.edu.my/id/eprint/57103/ |
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