Sobella Lipmatte / Nur Aiman Nadiah Abdul Rahaman

• Main Author: Abdul Rahaman, Nur Aiman Nadiah
• Format: Entrepreneurship Project
• Language: English
• Published: 2021
• Subjects: Entrepreneurship. Risk and uncertainty; Social aspects. Social marketing; Public health. Hygiene. Preventive Medicine; Personal health and hygiene. Including clothing, bathing, exercise, travel, nutrition, sleep, sex hygiene
• Online Access: https://ir.uitm.edu.my/id/eprint/56881/1/56881.pdf; https://ir.uitm.edu.my/id/eprint/56881/

Sobella Lipmatte by Cik Diya is a brand name of the lip products’ company. The main goal of this organization is to provide the best service to customers who love to purchase lip products. Besides, the company wants to guide and help the customers to take care of their lip condition. Since early January 2020, this business was established, selling various types and colours of lip products to the customers to choose from. Besides, there are two sizes of the products; standard size with 5.5 ml of lip matte, and the small size with 1.3 ml of lip matte. The purpose of these two types of packaging is to give a chance to the customers to decide which are the best for them. This organization wishes to expand the business in Malaysia and in the international market as well in the future.