Case study: LaBlacked Speciality Coffee / Nur Iman Najwa Binti Saifoldin ... [et al.]

• Main Authors: Saifoldin, Nur Iman Najwa, Mohd Huzairi, Imanina, Kamarzam, Luqman Hakim
• Format: Entrepreneurship Project
• Language: English
• Published: 2021
• Subjects: Entrepreneurship. Risk and uncertainty; Business; Tea, coffee, cocoa, etc.
• Online Access: https://ir.uitm.edu.my/id/eprint/55995/1/55995.pdf; https://ir.uitm.edu.my/id/eprint/55995/

LaBlacked is a brand in the ready-to-drink market with a range of specialty coffees. With the growing demand for coffee in Malaysia, finding good coffee can be a problem. The brand connects farmers, roasters, baristas with consumers and those around them and appreciates a good cup of coffee. Lablack...