Technology Entrepreneurship Project (ENT 600) : Pensonic Holding Berhad / Fais Syamir Khairuddin

This case study looks at how a business went about designing, manufacturing, and marketing its goods. Pensonic Holding Berhad, a local brand of home electrical appliances, was the company I wanted to investigate. Pensonic DC Pump Water Heater, one of Pensonic's shower devices, is one of the pro...

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Bibliographic Details
Main Author: Khairuddin, Fais Syamir
Format: Entrepreneurship Project
Language:English
Published: 2022
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/55264/1/52264.pdf
https://ir.uitm.edu.my/id/eprint/55264/
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