The effectiveness of service quality in beta dimension Sdn Bhd consulting service / Nur Ain Mohd Nazar

Service quality (SERVQUAL) is now recognized as an integral component of a firm's customer satisfaction program. Therefore, it is important to understand how consumers perceive the quality of services rendered, as well as how these perceptions are translated into customer satisfaction and behav...

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Bibliographic Details
Main Author: Mohd Nazar, Nur Ain
Format: Student Project
Language:English
Published: 2018
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/53170/1/53170.pdf
https://ir.uitm.edu.my/id/eprint/53170/
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