ENT 530 Business Model Canvas: Jumeirahgo / Adam Daniel Yusri ... [et al.]

• Main Authors: Yusri, Adam Daniel, Nor Azman, Nor Syafinaz, Shaarani, Nur Izzatie Syakirah, Rozaki, Nur Liyana, Wan Mohammad Zahran, Wan Nur Iman Zafira
• Format: Entrepreneurship Project
• Language: English
• Published: 2021
• Subjects: Entrepreneurship. Risk and uncertainty; Business; Clothing manufacture
• Online Access: https://ir.uitm.edu.my/id/eprint/52738/1/52738.pdf; https://ir.uitm.edu.my/id/eprint/52738/

Business plans are important to allow a company to lay out its goals and attract investment. They are also a way for companies to keep themselves on track going forward. A business plan purpose is it should be used to help run your company with a more cohesive vision. It is your roadmap. By truly analyzing your plan for marketing, sales, manufacturing, website design, etc., you greatly improve your chances for success. Our JumeirahGo had its own goals and objective. JumeirahGo objective is to become a successful tailoring service provider and training institute in Malaysia and one of our mission is to maximize profit. In order to achieve all these goals and objectives, we have prepared and conducted a proper plan in terms of business operating in a smooth yet in an efficient manner. For the past three years, we have successfully gained our company profit. By implementing a sound research and development, we managed to know the social problems that consumer faces which is they are having problem with their existing ‘pelikat’ and trouser during taking their wudhu’. Most of the guy faces the same difficulties including our father figure. Due to this, it become an inspiration for us to produce the product that would give benefit to others. Our target market is for Muslim community and mostly for the working person and baby boomers generation. We had received a good feedback from the customer regarding the pants and ‘pelikat’ that we produced. Most of them satisfied with the material provided and it is easier for them to wear it. Our tailors providing a best service to the customer, they treat the customers politely and provide them with sufficient information. Despite received a good feedback regarding the product, we received feedback about our services towards them. This will make a lot of customer and investor attracted with our company. Last but not least, we are hoping that our company would maintain the momentum and providing other Muslim’s product that meet our customer’s needs.