Customers' purchase intention on takaful in Malaysia / Nur Alwani Mohd Zainon
Purpose of this research is to determine the factors that affect the purchasing intention of Takaful by people who are living in Malaysia. There are several factors that can affect the customers' purchase intention on Takaful which are in terms of buying, which are price, quality, convenience a...
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Format: | Monograph |
Language: | English |
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Bachelor of Business Administrations (HONS) Marketing
2018
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Online Access: | https://ir.uitm.edu.my/id/eprint/49708/1/49708.pdf https://ir.uitm.edu.my/id/eprint/49708/ |
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