The effect of integrated marketing communication performance toward unsought product: a study of smart home / Nur Nadia Nazeera Ahmad Subki

• Main Author: Ahmad Subki, Nur Nadia Nazeera
• Format: Monograph
• Language: English
• Published: Faculty of Business and Management 2018
• Subjects: Communication in management. Communication in organizations. Communication of information; Marketing; Business communication. Including business report writing, business correspondence
• Online Access: https://ir.uitm.edu.my/id/eprint/49101/1/49101.pdf; https://ir.uitm.edu.my/id/eprint/49101/

As mention above, ICON is a home grown product developed by ICON-Future Home Sdn Bhd. with purpose is to make our life more convenience which is translate into a smart living With security, safety, convenience and comfort for you, your family and community at affordable Value. This is because all fe...