Understanding consumers ' purchasing behavior towards online shopping in Kuching / Andrea Rachel Elone

• Main Author: Elone, Andrea Rachel
• Format: Student Project
• Language: English
• Published: 2015
• Subjects: Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling; Citizen participation
• Online Access: http://ir.uitm.edu.my/id/eprint/43751/1/43751.pdf; http://ir.uitm.edu.my/id/eprint/43751/

The Internet, also addressed as the World Wide Web (www), has undeniably given a big impact on social, organization and public affairs worldwide (Jeacle & Carter, 2011) The breakthrough of the Internet had changed and formed new methods in the management of organizations. The Internet has become...