Halal market opportunities through research findings / Sharifah Zannierah Syed Marzuki … [et al.]

• Main Authors: Syed Marzuki, Sharifah Zannierah, Zainal Abidin, Zanariah, Kamall Khan, Yasmin, Osman, Che Asniza, Ling, Oliver Hoon Leh
• Format: Article
• Language: English
• Published: Universiti Teknologi MARA, Shah Alam: Malaysian Academy of SME and Entrepreneurship Development (MASMED) 2018
• Subjects: Management. Industrial Management; Food industry and trade. Halal food industry. Certification
• Online Access: http://ir.uitm.edu.my/id/eprint/43349/1/43349.pdf; http://ir.uitm.edu.my/id/eprint/43349/

Halal market has becoming a phenomenal reality globally with the growing number of customers that encompass Muslims and non-Muslims. The emergence of a global halal market has opened vast opportunities for firms in numerous industries that include food, fashion, hospitality, agriculture and services...