Fundamental of Enterpreneurship (ENT300) : Great Dragon Fruit Farm / Lineker Baladis Kalang ...[et al.]

• Main Authors: Kalang, Lineker Baladis, Madera, Ruzli, Wen, Deddy Effendy, Periman, Patricia
• Format: Entrepreneurship Project
• Language: English
• Published: 2010
• Subjects: Entrepreneurship. Risk and uncertainty; Malaysia; SB Plant culture; Fruit and fruit culture; Marketing; Gardens and gardening
• Online Access: http://ir.uitm.edu.my/id/eprint/39229/1/39229.pdf; http://ir.uitm.edu.my/id/eprint/39229/

We named our company as Great Dragon Fruit Farm Enterprise. Great Dragon Fruit Farm Enterprise is a partnership company consist of 4 members. Each partner contributes certain amount of capital as agreed in our agreement in order to start our business.Besides that as all the member had agreed, Lineker Baladis Anak Kalang will leads our company as General Manager and he also will be responsible to manage administration section while Deddy Effendy Wen is our Marketing Manager, Patricia Anak Perlman is our Operation Manager and Ruzli Bin Madera is our Financial Manager.In addition, our main business activities are cultivating and supplying Dragon fruits to wholesaler, retailer and consumer at Kuching and Bau area. In our farm we will plant the red flesh Dragon fruit because it has higher selling price and more popular compare to white flesh Dragon fruit.Moreover we choose to supply Dragon fruits because this business still quite new in Malaysia and does not have many competitors. However Dragon fruits started to gain popularity among Malaysian due to its attractive appearance, sweet taste and its health benefits. These traits attract many people to buy and eat Dragon fruits.Last but not least we choose to cultivate and supply Dragon fruits because this type of business has lower project cost compare to others agriculture cultivating and supplying businesses. So this is a good business for a new entrepreneurs.