Fundamentals of Entrepreneurship (ENT300) Freshjuice'z / George Robin Philip Allenby... [et.al]

• Main Authors: Philip Allenby, George Robin, Michael, Jakop, Moye, Mario Zenger, Nigong, Fendra
• Format: Entrepreneurship Project
• Language: English
• Published: 2017
• Subjects: Entrepreneurship. Risk and uncertainty; Food industry and trade. Halal food industry. Certification; Marketing; Banking
• Online Access: http://ir.uitm.edu.my/id/eprint/37148/1/37148.pdf; http://ir.uitm.edu.my/id/eprint/37148/

We started our business plan as a road to achieve profit from our owe passion and able to provide the best quality of ingredient in preparing the juice with a safe and friendly place to mingle and cherish the moments among customers and worker. Our juice bar have face deficit in the first, second and also the third months which we encounter loses from it. From that loses, we learn that as a newcomer we need to implement several alternative to cover those deficit by set up excellent marketing strategy such as membership card, coupon, seasonal drink and also stamp card. We feel that the lesson we have learned from the business will serve us well as we go forwards. The juice bar industry features has a great deal of opportunities to expand business but with some unique obstacle as well. As a newcomer and also local entrepreneur, we feel that it is a great deal for us to gain profit from the community area in Samarahan as there are few juice provider available in Kota Samarahan.