Determinants on service quality that affecting customer satisfaction in bumiputera printing industry / Siti Nur Fakhira Ismail

• Main Author: Ismail, Siti Nur Fakhira
• Format: Student Project
• Language: English
• Published: 2014
• Subjects: Total quality management. Benchmarking; Consumer satisfaction
• Online Access: http://ir.uitm.edu.my/id/eprint/31280/1/31280.pdf; http://ir.uitm.edu.my/id/eprint/31280/

The important issue of this research is to determine on service quality that effecting customer satisfaction in bumiputera printing industry. That means is there any relationship between all the independent variable with the dependent variable. Basically this research focus more on the bumiputera pr...