Service quality and customer satisfaction towards Kedai 1 Malaysia at Matang, Kuching / Benadrian Rosta Shaelabo Tahim

• Main Author: Tahim, Benadrian Rosta Shaelabo
• Format: Student Project
• Language: English
• Published: Faculty of Business and Management, Universiti Teknologi MARA 2015
• Subjects: Business education; Marketing; Customer services. Customer relations; Department stores
• Online Access: http://ir.uitm.edu.my/id/eprint/25294/1/PPb_BENADRIAN%20ROSTA%20SHAELABO%20TAHIM%20BM%20Q%2015_5.PDF; http://ir.uitm.edu.my/id/eprint/25294/

In today's increasingly competitive market, the bottom line of a firm's marketing strategies and tactics is to make profits and contribute to the growth of the company. Therefore, mini market is one of the major movers in agrifood market today. In Kuching, there are several supermarket, s...