Factors influence customers selection criteria towards Islamic Banking / Raja Nurul Akhma Raja Abdullah

• Main Author: Raja Abdullah, Raja Nurul Akhma
• Format: Student Project
• Language: English
• Published: Faculty of Business Management 2017
• Subjects: Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling; Banking
• Online Access: http://ir.uitm.edu.my/id/eprint/25088/1/PPb_RAJA%20NURUL%20AKHMA%20RAJA%20ABDULLAH%20J%20BM17_5.pdf; http://ir.uitm.edu.my/id/eprint/25088/

The emergence of Islamic banking system has becoming new platform to do banking transaction by modern customers nowadays. Islamic Banking received a wide acceptance among customers around the globe (Iqbal and Molyneux, 2005). Islamic banking continues to expand from time to time and becoming a marke...