Integrated marketing communication of Palm Resort in creating the public awareness / Yazariah Yazid

Palm Resort is a one of the resort hotel where its have the characteristics of a hotel, that called Sofitel and located with a three challenging golf course. It is known that Palm Resort provides form of accommodation and golfing to their customers. There are also some other supplementary services t...

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Bibliographic Details
Main Author: Yazid, Yazariah
Format: Student Project
Language:English
Published: Faculty of Business Management 2001
Subjects:
Online Access:http://ir.uitm.edu.my/id/eprint/14751/1/PPb_YAZARIAH%20YAZID%20BM%2001_5.pdf
http://ir.uitm.edu.my/id/eprint/14751/
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