Assessing customer complaints behaviour towards services delivered in restaurant / Noorliza Zainol ... [et al.]

• Main Authors: Zainol, Noorliza, Ahmad Rozali, Abdul Rahman, Razali, Muhammad Azli, Aizat Bashir, Muhammad Arif, Tazijan, Farina Nozakiah
• Format: Article
• Language: English
• Published: Universiti Teknologi MARA, Pulau Pinang 2014
• Subjects: Malaysia; Consumer complaints. Complaint letters; Restaurants, cafeterias, tearooms, etc.
• Online Access: http://ir.uitm.edu.my/id/eprint/11979/1/AJ_NOORLIZA%20ZAINOL%20EAJ%2014.pdf; http://ir.uitm.edu.my/id/eprint/11979/

Complaint behaviour in restaurant service industry is remarkably known. This study empirically investigates the attitudes, causes to complaints in restaurants and most importantly the customer complaints behaviour in restaurant services. Personally administered questionnaire was used and through a...