Reality television programs in Malaysia : a dream come true?
Reality television programs have changed the media landscape drastically since the turn of the millennium. Owing to its interactive nature, reality television has become a highly marketable advertising vehicle. In view of its rising popularity and potential in marketing, the influence of these progr...
Saved in:
Main Authors: | Moy, Tow Yoon *, Garma, Romana |
---|---|
Format: | Article |
Language: | English |
Published: |
Sunway University College
2006
|
Subjects: | |
Online Access: | http://eprints.sunway.edu.my/30/1/moy3.pdf http://eprints.sunway.edu.my/30/ |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Similar Items
-
Dream come true
by: Nurjehan, Mohamed
Published: (2013) -
A dream come true
by: Anon
Published: (2017) -
Dream come true for Audrey
by: Malay Mail, Malaysia
Published: (1988) -
A dream come true
by: Rajaendram, Rebecca
Published: (2021) -
Dream come true for thrill seekers
by: Rena, Lim
Published: (2019)