Customer purchase intention on counterfeit mobile phone in Malaysia
Counterfeiting of products are damaging the business of original products globally due to the fabrication. It affects market share and revenue of the company. Besides, counterfeiting products are deceiving the customers. This study aims to investigate the factors that influence customers’ decision t...
Saved in:
| 主要作者: | |
|---|---|
| 格式: | Conference or Workshop Item |
| 语言: | English English English English |
| 出版: |
2021
|
| 主题: | |
| 在线阅读: | http://irep.iium.edu.my/94985/12/94985_Customer_purchase_to_the_use.pdf http://irep.iium.edu.my/94985/1/1%29%20Extended%20Abstract%20Haque%20et%20al%20%28Counterfeeit%20Mobile%20Phone%20Purchase%20Intention%29%2014.06.2021.docx http://irep.iium.edu.my/94985/2/2%29%20Parallel-3%2C%20Slot-3.ppt http://irep.iium.edu.my/94985/3/6%29%20UITM%202021%20Conference%20PROGRAMME%20SCHEDULE.docx http://irep.iium.edu.my/94985/ |
| 标签: |
添加标签
没有标签, 成为第一个标记此记录!
|
因特网
http://irep.iium.edu.my/94985/12/94985_Customer_purchase_to_the_use.pdfhttp://irep.iium.edu.my/94985/1/1%29%20Extended%20Abstract%20Haque%20et%20al%20%28Counterfeeit%20Mobile%20Phone%20Purchase%20Intention%29%2014.06.2021.docx
http://irep.iium.edu.my/94985/2/2%29%20Parallel-3%2C%20Slot-3.ppt
http://irep.iium.edu.my/94985/3/6%29%20UITM%202021%20Conference%20PROGRAMME%20SCHEDULE.docx
http://irep.iium.edu.my/94985/