Customers Awareness and Purchase Behaviour towards Organic Food

Organic food may be a safer and healthier alternative to conventional food, particularly in COVID19 pandemic conditions where stay-at-home arrangements may encourage the willingness to plan, select, and prepare more nutritious foods in order to strengthen the immune system or maintain fitness. Howev...

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Bibliographic Details
Main Authors: Abas, Siti Aisah, Ishak, Lily Nurainul Ashikin, Othman, Mohd Amar Ridham, Mohd Fuza, Zatul Iffah
Format: Article
Language:English
Published: MANAGEMENT ACADEMIC RESEARCH SOCIETY 2021
Subjects:
Online Access:http://irep.iium.edu.my/92931/1/customers-awareness-and-purchase-behaviour-towards-organic-food.pdf
http://irep.iium.edu.my/92931/
http://dx.doi.org/10.6007/IJARBSS/v11-i16/11223
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