The acceptance of gamified smart tourism application: mobile augmented reality in Malaysia's tourism
The current travelling and visitation method are needing a change or else, the sustainability of tourism of a place would face serious consequences. The adoption of technology was rather slow to be implemented as stakeholders and businesses hesitate to take risks and gave unrealistic goals and expec...
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| Main Authors: | , |
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| Format: | Conference or Workshop Item |
| Language: | English |
| Published: |
2019
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| Subjects: | |
| Online Access: | http://irep.iium.edu.my/78835/1/39%2039%20The%20acceptance%20of%20gamified%20smart%20tourism%20application%20mobile%20augmented%20reality%20in%20Malaysia%20tourism.pdf http://irep.iium.edu.my/78835/ |
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