Recruiting the public relations officer during British Colonial Malaysia
This is a study on the growth of public relations in Malaysia based on the advertisements placed in the newspapers during the colonial period. Tracing the historical development serves to make a better understanding about the nature of public relations practice. This paper therefore aims at explorin...
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| Main Authors: | , , |
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| Format: | Conference or Workshop Item |
| Language: | English |
| Published: |
Centre for Postgraduate Studies, Infrastructure University Kuala Lumpur
2016
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| Subjects: | |
| Online Access: | http://irep.iium.edu.my/52580/1/52580_Recruiting%20the%20Public%20Relations.pdf http://irep.iium.edu.my/52580/ http://iipconf2016.iukl.edu.my/e-proceedings |
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