Comparative analysis of customer satisfaction on Islamic and conventional banks in Malaysia

Customer satisfaction is critically important for banks to stay competitive as the customer is the ultimate source of income for any organization. Islamic banking system and conventional banking system are considered as rival systems working in the same banking industry. In order for Islamic banks...

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Bibliographic Details
Main Author: Md Saad, Norma
Format: Article
Language:English
Published: Canadian Center of Science and Education 2012
Subjects:
Online Access:http://irep.iium.edu.my/22990/1/Comparative_analysis_of_customer_satisfaction_on_Islamic_and_conventional_banks_in_Malaysia.pdf
http://irep.iium.edu.my/22990/
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