Say you say me: on entrepreneurship education as a differentiation strategy

This study is built around a Malaysian private university’s quest to differentiate itself using entrepreneurship education in the nation’s competitive higher education industry. Students’ views on Bachelor of Business Administration and Bachelor of Management (Entrepreneurship) are drawn through per...

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書目詳細資料
Main Authors: Abu Samah, Ainon Jauhariah, Omar, Azura
格式: Article
語言:English
出版: World Business Institute 2011
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在線閱讀:http://irep.iium.edu.my/18426/1/11._Ainon-FINAL.pdf
http://irep.iium.edu.my/18426/
http://www.wbiaus.org/wrbr_final.html
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