Storytelling Knowledge Transfer method as an Effective way of Teaching in UTP

• Main Author: Chat, Malini
• Format: Final Year Project
• Language: English
• Published: Universiti Teknologi PETRONAS 2009
• Subjects: T Technology (General)
• Online Access: http://utpedia.utp.edu.my/9144/1/2009%20-%20Storytelling%20Knowledge%20Transfer%20Method%20as%20an%20Effective%20Way%20of%20Teaching%20in%20UTP.pdf; http://utpedia.utp.edu.my/9144/

Through observations, readings (Journals, Articles and Blogs) the author found out that most of the higher education (Universities and colleges) in Malaysia are using power point slides as the lecturing visual aid. It cannot bedenied that it is one ofthe important and useful aids that the lecturers or the speakers can use to attract and build anunderstanding of the subject domainmat can be transferredto the audience. The author belief that it will be more valuable and useful if it is being used together with some other Knowledge Management tool such as storytelling method (also known asReflective Learning, Narrative orPedagogy Technique). Throughout this report, the author will explain the concept of storytelling and how it can be used in higher education. In the background section, explanations on what is actually storytelling is all about and how it's going to boost the knowledge transfer process. Moreover, there will be a discussion on the type of storytelling method and the stages of telling stories n order to make it more interesting. The problems that trigger the author to come out with this research is because of the current issue that is being faced by students nowadays which is the difficulty of recalling and reflecting the theories into real life situation. They also having a problem in limiting themselves to the power point slides provided by the lecturers during the lecture without trying to think out of the box. The objective of this project is To study whether storytelling method can be used to improve student's performance in higher education, To compare 2 methods which is power point slides teaching session (without related stories or examples) and power point presentation slides + Storytelling method (real life example, related video or analogies), To create an awareness of storytelling method by creating UTP Story Sharing website. Next, the author also will explain on how the research will be conducted throughout the 2 semesters in order to prove the objectives of the research. The specific domain of research area to bewithin the Management and Humanities Department and Fundamental and Applies Sciences Department of UTP since the author needs to focus on one area due to the limitations of time. There are few articles or research papers that the author has referred to in order to come out with this report and all the contents will be discussed in detail in the next few sub topics ofthis report.