A study of social media influences the intention and motivation for doing cosplay in Malaysia

This study explores the influence of social media on the motivation of Malaysian cosplayers. It addresses a research gap by investigating how social media platforms like Facebook and Instagram have shaped the motivations and intentions of cosplayers to participant in this interest culture. This rese...

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Bibliographic Details
Main Author: Lee, Ming Jie
Format: Final Year Project / Dissertation / Thesis
Published: 2023
Subjects:
Online Access:http://eprints.utar.edu.my/6124/1/Lee_Ming_Jie_%2D2006243.pdf
http://eprints.utar.edu.my/6124/
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