Consumer’s behavioral intention towards drone food delivery
This study merges the Theory of planned behavior (TPB) model and Technology acceptance model (TAM) to discover the consumer’s behavioral intention towards drone food delivery services. The variable proposed are perceived ease of use, perceived usefulness from TAM, subjective norms from TPB, and envi...
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| Main Authors: | , |
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| Format: | Final Year Project / Dissertation / Thesis |
| Published: |
2023
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| Subjects: | |
| Online Access: | http://eprints.utar.edu.my/6001/1/fyp_MK_2023_VWS.pdf http://eprints.utar.edu.my/6001/ |
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