Online fraud: Factors affecting consumers’ online purchasing behaviour in Malaysia

• Main Authors: Chen, Li Yin, Saw, Janice Woan Rong, Ding, Karen Zhi Wei, Lean, Ruo Yi
• 格式: Final Year Project / Dissertation / Thesis
• 出版: 2023
• 主題: HB Economic Theory; T Technology (General); TX Home economics
• 在線閱讀: http://eprints.utar.edu.my/5549/1/fyp_BA_2023_CLY.pdf; http://eprints.utar.edu.my/5549/

Online purchasing has expanded even more rapidly under the trigger of COVID-19, and this has indirectly attracted many fraudsters to engage in fraud. Despite rising cases of online fraud cases and the number of online purchasing also increased. Hence, this study is aimed to investigate the factors t...