Identifying trends on global online to offline (O2O) e-commerce research: A bibliometrics analysis

Nowadays, e-commerce has become the novel trend in the world. Therefore, this resulted more researchers will contribute more article to the relevant research. Thus, this research was conducted to further study and understand the trend on global O2O in Malaysia and globally. Moreover, by having a bet...

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Bibliographic Details
Main Author: Tan, Jocelyn Ying Ying
Format: Final Year Project / Dissertation / Thesis
Published: 2019
Subjects:
Online Access:http://eprints.utar.edu.my/5043/1/IDENTIFYING_TRENDS_ON_GLOBAL_ONLINE_TO.pdf
http://eprints.utar.edu.my/5043/
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