A study on the customers’ intention to use self-vollection service for lastmile delivery on international retail business in Malaysia
The main objective of conducting this research project is to examine the customer engagement behavior in using self-collection services for last-mile delivery on international retail stores in Malaysia in co-creating the value of logistics service. Innovation diffusion theory (IDT) and added perceiv...
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Format: | Final Year Project / Dissertation / Thesis |
Published: |
2022
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Online Access: | http://eprints.utar.edu.my/4841/1/1._Lam_Sim_Jean_1802555.pdf http://eprints.utar.edu.my/4841/ |
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