Persuasion Strategies Employed by Anti Terrorists in Twitter Accounts to Incite Hostility Toward Terrorist Groups

• Main Authors: Radzuwan, Ab Rashid, Siti Nur Amalina A‘dilah, Muhamad, Muhammad Nazrin, Zakaria
• Format: Conference or Workshop Item
• Language: English
• Published: 2016
• Subjects: H Social Sciences (General); HB Economic Theory
• Online Access: http://eprints.unisza.edu.my/720/1/FH03-FBK-17-09264.pdf; http://eprints.unisza.edu.my/720/

This paper is a study on Twitter rhetoric and digital persuasion. It employs both Aristotelian Rhetorical Theory and Electronic Eloquence Model as theoretical framework. We explored how these individuals/ groups use their platform (Twitter) to raise support for their cause. Data were gathered fro...