Impression management strategies employed by former Muslims on social media
This article aims to provide insights into the impression management strategies employed by Malaysian former-Muslims in their postings on social media. Data was generated from extended observation of their postings for 10 months from July 2019 to April 2020. A total of 294 relevant postings were...
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Main Authors: | , , |
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Format: | Conference or Workshop Item |
Language: | English |
Published: |
2021
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Subjects: | |
Online Access: | http://eprints.unisza.edu.my/4525/1/FH03-FBK-21-56560.pdf http://eprints.unisza.edu.my/4525/ |
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Summary: | This article aims to provide insights into the impression management strategies employed by
Malaysian former-Muslims in their postings on social media. Data was generated from extended
observation of their postings for 10 months from July 2019 to April 2020. A total of 294 relevant
postings were gathered and analyzed thematically using impression management strategies by [1] and
[2] as an analytic framework. The analysis revealed that supplication emerges as the primary strategy
employed by the former Muslims, followed by self-promotion, exemplification, and ingratiation. The
study argues that the former Muslims' social media postings are not a mere expression of interests,
experiences, or criticism of the religion; instead, these postings serve as a means of negotiating
impression of them; and as a collaborative attempt of building their new self-image. |
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