Open innovation and social media use towards informatics reporting: a systematic literature review

• Main Authors: Yusof, M. M., Ismail, Z., Rahim, N. Z. A., Abidin, W. Z., Samy, G. N.
• Format: Article
• Language: English
• Published: Penerbit UTM Press 2016
• Subjects: HE Transportation and Communications
• Online Access: http://eprints.utm.my/id/eprint/70111/1/MarlitaMatYusof2016_OpenInnovationandSocialMedia.pdf; http://eprints.utm.my/id/eprint/70111/; http://dx.doi.org/10.11113/jt.v78.8317

In the realm of technology development, open innovation paradigm and social media have both acquired massive attention in extensive researches since past several years. Social media, as the key medium has abundant to offer to support open innovation, thus successful innovation is the key to business...